Summary
A promotional project of the City of Yokohama to raise awareness of Yokohama Triennale 2017. A giant colouring-in event by the Yokohama-based illustrator Makoto Ikutake was held to publicise the Triennale and build anticipation for it. Around a thousand people came to take part in the colouring and drawing; visitors arrived almost without a break, and the event was very well received.
Project Summary
| Title | City of Yokohama Cultural Programme PR Event – Draw Together, Connect Together – Makoto Ikutake |
|---|---|
| Date | 31 March 2017 (Fri), 10:00-21:00 |
| Venue | MARK IS Minatomirai, 1F Grand Galleria |
| Client | City of Yokohama |
| Artist | Makoto Ikutake (Japan) |
Services
・All aspects of the PR event – planning, liaison with those involved, production and installation arrangements, and coordination